ISTANBUL, (DHA) – In a special campaign marking its 25th anniversary, Maximum, the main credit card brand of Türkiye İş Bankası, is offering its cardholders in Istanbul a discount of up to 100 Turkish Liras on February 25, 2026. This discount applies to contactless public transport payments made with Maximum Cards or Istanbulkart top-ups.
Maximum Celebrates 25 Years with Public Transport Campaign
Türkiye İş Bankası continues to provide opportunities for its customers with special campaigns for the 25th anniversary of its main credit card brand, Maximum. The latest initiative focuses on urban transportation, providing a significant benefit to cardholders in Istanbul.
Details of the Campaign
On Wednesday, February 25, 2026, Maximum and Maximiles Card holders making contactless public transport payments or topping up their Istanbulkart with their credit cards in Istanbul will receive a discount of up to 100 TL. The discounted amount will be reflected on the credit card used for payment on March 2, 2026.
Cardholders can participate in this campaign through İşCep and Maximum Mobil applications. This initiative aims to ease the burden of transportation costs for Istanbul residents while celebrating a significant milestone for the Maximum brand.
Impact on Commuters and the City
This campaign is expected to be well-received by Istanbul’s commuters, offering a tangible benefit for those relying on public transportation. With thousands of daily commuters, the discount could lead to considerable savings for many residents. The campaign also highlights the increasing integration of digital payment solutions in urban services, making daily transactions more convenient for citizens.
Türkiye İş Bankası’s Commitment
Türkiye İş Bankası has consistently aimed to enhance customer loyalty and satisfaction through various campaigns and benefits. The 25th-anniversary celebration of Maximum is a testament to the bank’s long-standing commitment to its customers and its efforts to provide added value in their daily lives. Such initiatives not only benefit individual cardholders but also contribute to the broader economic landscape by encouraging the use of digital payment methods.
How to Participate
To take advantage of this offer, Maximum and Maximiles Card holders must ensure their cards are registered and they participate in the campaign via İşCep or Maximum Mobil. The process is designed to be straightforward, allowing for easy access to the discount. The campaign is a limited-time offer, exclusively for February 25, 2026, making it crucial for cardholders to act within the specified period.
The bank encourages all eligible cardholders to utilize this opportunity, reinforcing its position as a customer-centric financial institution. This campaign is part of a series of events and offers planned by Türkiye İş Bankası to celebrate Maximum’s 25 years of service, promising more benefits for its customers throughout the year.
Source: http://www.dha.com.tr/amp/yerel-haberler/istanbul/maximum-kartlilara-25-subatta-istanbulda-topl-2825238
