Istanbul, December 13, 2025 – The new Porsche Cayenne Electric has been officially unveiled in Turkey at the Porsche Studio Istanbul, a cutting-edge concept space located in Etiler. This event marks the first time the electric luxury SUV has been presented in the country, highlighting Porsche’s commitment to innovation and its strategic growth in the region.
Porsche Studio Istanbul: A Hub for Brand Experience
Porsche Studio Istanbul stands as one of the most comprehensive implementations of Porsche’s global ‘Studio’ concept. Situated in the vibrant heart of Etiler, the studio seamlessly integrates the brand’s design DNA, modern luxury philosophy, and motorsport heritage with Istanbul’s iconic cultural richness. Unlike traditional showrooms, the Studio concept emphasizes interaction, community, and lifestyle, hosting cultural events and gatherings that foster a deeper connection with the brand.
As the 28th active Porsche Studio globally and the second in the PCEE region, Porsche Studio Istanbul is a key component of Porsche AG’s global strategy to develop urban experience centers that merge design, technology, and community engagement. Michael Kirsch, CEO of Porsche Central and Eastern Europe, emphasized, “Istanbul’s creative energy and entrepreneurial spirit provide a perfect environment for our Studio concept, which transforms the car buying process into a lifestyle experience. Turkey plays a strategic role in our regional growth, and the Studio is an important step in strengthening our presence in one of the most dynamic markets in the region.”
“Home for Dreamers”
Porsche Studio Istanbul distinguishes itself with its modern architecture, interactive experience zones, digital touchpoints, and dedicated event spaces. Visitors can personalize their dream Porsche in two exclusive configuration areas, allowing for detailed exploration of their choices with sales consultants. Anıl Gürsoy, General Manager of Porsche Turkey, stated, “Istanbul has a unique rhythm and character; we wanted the Studio to reflect this spirit. With the support of Porsche AG and the Porsche Central and Eastern Europe region, we are building a more open and dynamic relationship with brand enthusiasts. Porsche Studio Istanbul is a tangible part of this vision.”
Introducing the New Cayenne Electric
The new Cayenne Electric combines Porsche’s renowned performance with state-of-the-art technology, available in two distinct versions. The Cayenne Electric delivers 325 kW (442 PS) of overboost power, accelerating from 0 to 100 km/h in just 4.8 seconds. It achieves a remarkable range of up to 806 kilometers in urban environments according to WLTP data, making it an ideal companion for both daily commutes and long journeys.
The flagship model, the Cayenne Turbo Electric, redefines performance standards. As Porsche’s most powerful series production model to date, it boasts an impressive 850 kW (1,156 PS) of overboost power and 1,500 Nm of torque. This immense power enables the vehicle to sprint from 0 to 100 km/h in a mere 2.5 seconds.
Both models feature Porsche’s 800-volt architecture, supporting 390 kW DC fast charging. This advanced infrastructure allows the battery to charge from 10% to 80% in less than 16 minutes, ensuring minimal downtime and maximum convenience for drivers.
Source: Mehmet Ali Kantarcı
