Ankara, May 11 – Ferhat Narin, a 31-year-old male barber in Ankara, has launched an innovative ‘silent service’ for customers who prefer not to engage in conversation during their haircut. This unique approach allows clients to enjoy their grooming experience in peace.
A Family Tradition and a New Vision
Narin, who began his apprenticeship at the age of seven alongside his grandfather, İsmet Narin, and father, Ahmet Narin, comes from a three-generation lineage of barbers. Having observed customers often feeling obliged to engage in conversation, he envisioned a different kind of service.
“From my apprenticeship, starting in first grade, working with my grandfather and father, I saw that barbers and customers would instantly get into conversations about politics, football, and daily life. But I also observed that some customers felt compelled to talk,” Narin explained. “From that moment on, I always told myself that I would change this situation in the future. I thought for many years about what I could do. The idea of a ‘silent service’ came to my mind. Two months ago, I opened my own salon and implemented the silent service here.”
How the ‘Silent Service’ Works
Customers can select the ‘silent service’ option when booking their appointments through an online platform. Those who opt for the silent mode communicate with the barber only about their desired style and preferences.
“When they choose the silent service, they only communicate with us about their styles and requests,” Narin stated. “We only offer suggestions like, ‘If you want, we can do this part like this,’ and then we provide our service by keeping quiet, allowing our customers to clear their minds, relax, and psychologically rehabilitate them. Afterwards, we offer them a coffee. They leave here happy.”
Positive Reception and Customer Satisfaction
Narin reports an overwhelming demand for this service, indicating its success among his clientele.
“We are happy, and our customers are happy,” Narin said. “When customers who want to clear their minds and don’t like to talk come for the ‘silent service,’ we communicate about their styles and requests and provide our service. Because our customers want to clear their minds in their busy and complex lives. Here, they calm down while receiving their service. Perhaps they are thinking about things at that moment, and they leave here feeling rested and rehabilitated.”
This initiative reflects a growing trend towards personalized and mindful services, catering to individual preferences for a more serene experience.
